SonaBLAST! Scores College Fashion Video Placement For The Pass

 Business, Pop  Comments Off on SonaBLAST! Scores College Fashion Video Placement For The Pass
May 262011
 

Louisville record label SonaBLAST! has been following a different business model for music for some time, with a focus primarily on getting their artists’ material into television programs, advertising and, presumably, movies. Their latest success is the placement of a tune by The Pass in a video created by Kembrel, a fashion firm that targets the college market. This one couldn’t be better for the Pass. Here’s the advertisement:

Get Dressed. Summer 2011 from Kembrel on Vimeo.